30’ x 40’

The client wanted a clean and modern booth space that could change from year to year to reflect their new branding. I took it a step further and created a retail store inspired design to showcase the client’s instore print services where the booth theme changed each of the three days at the show. The space took cues from a retail store concept with front and side store front windows allowed for many types of graphics to displayed. This year I proposed “Change with the Seasons”, but years following could be even more complex storytelling and windows displays with different graphics.